Advantage | The Authority Company has established itself as a premier partner for professionals seeking to publish nonfiction books that build credibility and authority. With a focus on business leaders, entrepreneurs, and thought leaders, the company offers a comprehensive suite of services that go beyond traditional publishing. From its five distinct imprints to brand-building media services, Advantage provides a structured path for experts to share their insights and gain visibility in their fields.
The company recently announced five new publishing projects, each led by experts in healthcare, entrepreneurship, leadership, and faith. These projects highlight the diverse range of topics Advantage covers, from government contracting and real estate investing to nursing entrepreneurship and regenerative orthopedics. By partnering with imprints like Forbes Books, Advantage ensures that each author’s message reaches a credible and influential audience.
What is Advantage | The Authority Company?
Advantage | The Authority Company is a publishing and brand-building firm that helps CEOs, entrepreneurs, and business leaders transform their expertise into authoritative books and media presence. Founded in 2005, the company has worked with thousands of clients to publish books under imprints such as Forbes Books, Entrepreneur Books, SXSW Books, Advantage Books, and Rethink Press. Beyond publishing, Advantage offers services like public relations, podcasting, content creation, and personal brand strategy to amplify an author’s message.
The company’s core belief is that writing a book is the most powerful tool for professionals to build authority in their field. This philosophy drives their approach, which combines high-quality publishing with strategic brand-building. For authors, this means not just a book, but a comprehensive platform for thought leadership.
What stands out
Prestigious Imprints
Advantage’s partnerships with Forbes Books, Entrepreneur Books, and SXSW Books give authors instant credibility. These imprints are recognized in business and media circles, making it easier for authors to gain attention from journalists, event organizers, and potential clients.
Comprehensive Services
Unlike many publishers, Advantage offers a full ecosystem of brand-building services. Authors can access media training, podcast appearances, and content marketing to extend the reach of their book. This integrated approach ensures that the book is not an end product but a launchpad for broader influence.
Diverse Author Base
The recent five-author announcement showcases the range of expertise Advantage supports. From Dr. Nazeera Dawood’s leadership guide to Dr. Trevor Turner’s orthopedic medicine book, each project is tailored to the author’s unique perspective. This diversity reflects the company’s ability to work across industries.
Focus on Impact
Every book published through Advantage is designed to create real-world impact. Whether it’s helping nurses start businesses or guiding leaders to integrate faith in the workplace, the content is practical and actionable. This emphasis on utility makes the books valuable resources for readers.
Who it’s for
Advantage is ideal for business leaders, entrepreneurs, and professionals who have deep expertise and want to share it through a published book. It is especially suited for those who seek to build authority in their industry, attract speaking engagements, or grow their consulting practice. The company’s services are designed for individuals who are serious about thought leadership and willing to invest in a comprehensive brand-building process.
Authors like Casey Gregersen, a real estate investor and entrepreneur, and Dr. Ron Billano Ordona, a nurse practitioner and educator, represent the typical client: accomplished professionals with a clear message and a desire to reach a wider audience. The company’s structured approach helps these authors navigate the publishing process from concept to launch.
What makes it worth considering
Advantage distinguishes itself through its focus on authority building rather than just book production. The company understands that a book is a tool for establishing trust and credibility, and it provides the resources to maximize that tool’s impact. For authors, this means access to media opportunities, speaking engagements, and networking events that can accelerate their career.
The company’s track record with thousands of clients is a testament to its effectiveness. By partnering with respected imprints and offering a full suite of services, Advantage provides a turnkey solution for professionals who want to become recognized authorities. The recent addition of five new authors, each with unique expertise, demonstrates the company’s ongoing commitment to amplifying diverse voices.
Pricing and availability
Pricing details are not publicly listed, as Advantage tailors its services to each client’s needs. Interested professionals can visit the company’s website to schedule a consultation and discuss their publishing goals. The company offers a range of packages depending on the imprint, level of support, and additional services required.
Verdict
Advantage | The Authority Company is a trusted partner for professionals aiming to publish impactful nonfiction books that build credibility and authority in their fields. Its combination of prestigious imprints, comprehensive brand-building services, and a focus on real-world impact makes it a standout choice for thought leaders. For those ready to invest in their authority, Advantage provides the tools and expertise to succeed.
Frequently asked questions
It is a publishing and brand-building company that helps CEOs, entrepreneurs, and business leaders publish books and build authority through imprints like Forbes Books and Entrepreneur Books.
Advantage offers five imprints: Forbes Books, Entrepreneur Books, SXSW Books, Advantage Books, and Rethink Press.
The company works with business leaders, entrepreneurs, and professionals in various fields including healthcare, leadership, and faith.
Yes, they offer brand strategy, public relations, podcasting, content creation, and personal brand websites.
The company was founded in 2005 and has helped thousands of clients enhance their authority.
They publish nonfiction books in categories such as business, leadership, entrepreneurship, healthcare, and faith.
Advantage operates offices in Charleston, South Carolina, and London.










